Tag Archives: WSJ

Small Business Tips for Charitable Giving

Did you know that donating to a good case can help your business? I was quoted in a recent Wall Street Journal article that highlights how small companies should give to charities. Here is a summary of what it recommends: 1. Connect your cause to your company — A pet supply company will gain more traction donating to an animal shelter than to the opera. 2. Ask employees for their ideas on causes to support – Employees will be more engaged in your charitable efforts if they help to create them. 3. Support causes you care about in your backyard – Employees will be more appreciative that company philanthropy is supporting the communities in which they live, and local customers will too. … Continue reading Small Business Tips for Charitable Giving

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